Tuesday, December 1, 2009

Sales Skills For The Musician

Most of us musicians don't think of ourselves as sales men or women.  Few of us develop sales skills for the musician.  In fact most of us hate to think of music as a job.  It is what we do for fun.  Some of us do have bigger aspirations but what can we do to take the steps to the next level.

Here are some ideas that will help you be a better musician as well as salesmen in your industry.

Get A Day Job
One of the most inspiring things that you can do for your career in the music business is get a job in it.  Be willing to take control of your future and look to do what ever you have to so that you are involved.

If that means get a job at a record store so you can get lots of cheep music than do it.  Maybe you want to find a local recording studio and ask if you can be an intern for a few months. 

The bottom line is that you need to create your luck and create your opportunity.

Being A Bandleader
Being in a band is work.  You need to be organized and make sure that you and your band mates are on a good path.  Being a bandleader might be the answer.  But remember that being a follower is sometimes what it takes to be a leader. 


Open the doors of communication between you and your group.  Take initiative and get some gigs, write some songs or what ever you see needs to be done to take the next step toward your goals.

Make A T-Shirt
If you already have gigs and some folks are going to your shows than it might be time to start making T-Shirts.  If you are an artist than design a cool logo for your band.  If you are not than find someone at a college near you and pay them $50 or $100 to make a logo for you. 

Print a bunch of shirts and stickers and give them away for free or ask for a donation.  It sounds expensive to you now but it is exposure.  Make sure you have your website, free blog page URL or an email address on the shirt so that folks can find out when you are playing!

Learn Music Theory
If you want to be a musician it is your job to be constantly improving yourself.  Listen to music, learn music theory, and educate yourself some way so that you can improve your creativity.

Music theory is the fastest and most logical way to do that.  If you wanted to be a writer you would surely learn how to read and write.  If you where interested in being an athlete you would learn how to train your body.  As a musician you should learn to communicate with other musician and music theory is the way to do that effectively.

Make a Demo
Make a clean demo and start sending it out to places to get gigs or producers so that you and your band can get signed to a label. 

Email Lists
Create an email list when you are at your gigs is so important these days.  An effective email list can drive traffic to your gigs, inform and entertain your fans as to what you are doing and if you are smart you can even fund your band with a big enough email list.

Don’t forget to sign up for our Tip’s and musicians quote of the day e-mail service at the top left corner of the page.